30 SEO and 15 Social Media Tools Links 02/23/2012
 This social media tool recommendations came from Andrew Girdwood from bigmouthmedia, Paul Madden from Automica and Marcus Tober from SearchMetrics.
Check it out! Add Comment  But 55- to 64-year olds who make more than $100,000 a year are big buyers too.
"Whether or not you have a smartphone is closely related to both how old you are and how much money you make," finds a Nielsen survey of 20,000 Americans with mobile phones conducted in January. I quote: While overall smartphone penetration stood at 48 percent in January, those in the 24-34 age group showed the greatest proportion of smartphone ownership, with 66 percent saying they had a smartphone. In the same age group, 8 of 10 of those that had gotten a new device in the last three months chose a smartphone. Among those who chose a device in the last three months, more than half of those under 65 had chosen a smartphone.  Businesses are struggling with how to evaluate the effectiveness of their social media campaigns. Currently, most companies are using a variety of metrics to measure diverse campaigns across multiple departments. These metrics fail to provide an overarching picture of which marketing programs are increasing their revenues. There are five metrics that accurately measure success in terms of ROI and revenues from social media for all enterprises, both big and small, B2B and consumer web, and across multiple geographies. The following post provides case studies for three of these five metrics.
Viggle loyalty program for television 02/20/2012
 Viggle is a loyalty program for television that gives people real rewards for checking into the television shows they’re watching. Currently available for Apple iPhone®, iPad® and iPod touch®, Viggle automatically identifies what television shows its users are watching and awards them points when they check-in. Viggle users can redeem their points in the app’s rewards catalogue for items such as movie tickets, music, gift cards and much more.  A simple childhood experiment, involving basic stuff that anyone could find around the house, provides you with a simple means to make both a chemical and physical weapon. Find out how to split ordinary water into two different dangerous gases, and cause two different explosions.
Would you believe they can get a chemical weapon and an explosive with just some household ingredients? And that this has been used as a way to teach kids about electricity and water for generations? To do the miniature version of this experiment, just grab a glass, a nine volt battery and wire, a couple of pencils, a piece of cardboard, and some salt. USB power sockets on every wall 02/19/2012
 The nationwide electrical grid is probably the most important feat of modern engineering — but actually dealing with that electricity through power cables, plugs, transformers, and sockets is the biggest bane of my life. Whether I’m plugging in a smartphone, managing the battery life on my laptop, connecting my breakout soundcard via USB, looking for a plug converter for an upcoming trip, or scrabbling around behind my PC trying to find the right orientation for a power lead, my life virtually revolves around electricity.
Graphic designers are ruining the web 02/19/2012
 What happens when you click on a weblink? Here's one answer: a request goes from your computer to a server identified by the URL of the desired link. The server then locates the webpage in its files and sends it back to your browser, which then displays it on your screen. Simple.
Well, the process was indeed like that once – a very long time ago. In the beginning, webpages were simple pages of text marked up with some tags that would enable a browser to display them correctly. But that meant that the browser, not the designer, controlled how a page would look to the user, and there's nothing that infuriates designers more than having someone (or something) determine the appearance of their work. So they embarked on a long, vigorous and ultimately successful campaign to exert the same kind of detailed control over the appearance of webpages as they did on their print counterparts – right down to the last pixel.  You don’t get a much more appropriate use of technology than this booklet for Austria Solar. Using ink that remains invisible until sunlight touches it, this crisp design by Mathias Nösel and Matthäus Frost of Serviceplan, comes in a foil envelope only revealing its imagery when opened to the rays of the sun. It’s a lot like those 1990s shirts that exposed their sweet prints as you strolled outside… only this is a whole lot less cheesy.
Clearly, what makes this so incredibly appropriate is the way the design reveals the suns power to each recipient, showing in a very tangible way the energy the sun is bathing us in at every moment. It’s the perfect message for a solar company looking to show how much freely available power is available for the taking. As the video below demonstrates, it only takes a matter of seconds for “The Solar Annual Report 2011″ to reveal the images inside its neatly embossed cover. The designs are simple and clear, even in the light pastel-colored inks, putting a heavy emphasis on typographical elements and clear representation of data. You can find out more about designers Mathias Nösel and Matthäus Frost on their Behance pages.  Pinterest is a vision board-styled social photo sharing website and app where users can create and manage theme-based image collections.
The mission statement of Pinterest is to connect everyone in the world through shared tastes and the “things” they find interesting. Pinterest is managed by a team based in Palo Alto, California. Noted entrepreneurs and investors include: Jack Abraham, Michael Birch, Scott Belsky, Brian S. Cohen, Shana Fisher, Ron Conway, Kevin Hartz, Jeremy Stoppelman, Hank Vigil, and Fritz Lanman. Light Touch Projector Keyboard 02/05/2012
 This thing is called the Light Touch, an interactive projector that instantly transforms any flat surface into a touchscreen. The gadget adopts the Holographic Laser Projection (HLP) technology, which creates bright, high-quality video images in WVGA resolution. Integrated infrared sensors detect motion and turn the projected image into a 10.1-inch virtual touchscreen. Although the real deal doesn't seem to be that perfect from what you think, but it's still a good bump to push our dreams nearer to reality. |
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